The San Jose Business Journal did a full-page profile of EchoSign today (online now here) with some good insights on the market.
The part that was of particular interest to us was the focus on the connection between contracts and doing business on the web. As the Biz Jornal noted, "What do contracts and the Internet have in common? It’s virtually impossible today to do business without them."
Electronic signatures are somewhat interesting on their own. But frankly, they are nothing new, especially IT-based solutions. The majority of tax returns will be e-signed this year, for example.
Electronic signatures as a way to sign on the web, when more and more business is being done on the web -- that's something much more game changing. When we started EchoSign in 2005, we did so because we saw the Internet connecting every business at least via email. And we believed the contract was the missing piece to automate transactions.
Fast forward to 2009, and it's not about email of course ... the web has taken over all businesses, small, medium and large, tech focused or not. Whether it's tracking customers in Salesforce, doing demos in WebEx or GoToMeeting, or closing them with EchoSign ... the point is, the web has become the hub and focus of millions and millions of businesses worldwide.
Connect the Internet and contracts together ... as elegantly and simply as your other web apps ... that's not just interesting. That's the present for many, and the future for all.
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